The Benefits of Focusing on a Specific Audience for Your Email Marketing Campaigns. Email marketing can be a highly effective way to reach potential customers and drive sales. But, the success of your campaign largely depends on the quality of your email list. While some marketers may be tempted to cast a wide net and send emails to as many…
In March 2019 Google implemented an algorithm update that could negatively affect search engine optimization (SEO) rankings for many websites. Not surprisingly, email marketing strategies can turn the deficit into a gain. (Los Angeles, CA) May 6, 2019. The full ramifications of Google’s March 2019 algorithm update are not yet known. A survey of 500 users found that 58 percent of respondents…
Artificial Intelligence (AI) has revolutionized marketing by allowing businesses to leverage data to steer the customer’s next move. Yet many marketing directors don’t understand how to use the full potential of AI to maximize profits, says Mountain Top Data. (Los Angeles, CA) March 4, 2019 --- According to a global survey of 600 executives, nine out of 10 companies use…
Today, businesses can thrive or die on their ability to generate online sales. Several marketing tools are available, however, there’s one sales generator that beats them all, says Mountain Top Data. (Los Angeles, CA) February 26, 2019 – In November the latest Cyber Monday (starting on Thanksgiving Day and culminating on the following Monday) became the highest U.S. ecommerce sales…